Archive for the ‘Press Releases’ Category

Blue Microphones Announces Spark Recording Microphone

Tuesday, October 19th, 2010

Blue’s latest professional release, Spark, is a condenser microphone with an innovative Focus control for versatile sound capture capabilities

(Westlake Village, CA—October 19, 2010) – Blue Microphones, a leading innovator in microphone technology and design, announces Spark (www.bluemic.com/spark), a cardioid, solid-state condenser microphone, with high-quality, fully discrete components and an innovative Focus control offering two sonic signatures. Along with its striking design and ability to capture a wide range of recording situations, Spark also comes with a custom shockmount and pop filter in a professional wooden case for $199.

“With Spark, we are excited to offer our proprietary capsule technology to a wider audience in an exceptionally versatile microphone,” said John Maier, CEO of Blue Microphones. “Spark is a high-quality recording tool that comes with everything needed for a truly professional recording experience at an affordable price. Even our new Focus control technology is designed to make it easy to record and get professional results right out of the box without requiring processing.”

Spark features Blue’s premium condenser capsule, delivering low noise, high efficiency, and rapid response in any recording situation. Out of the box, the sonic signature of Spark is crisp and powerful with an enhanced low end. To achieve a more present sound, Blue introduces the Focus control, which when selected results in a tighter, more direct and focused sound. Spark utilizes custom-matched circuitry with the same professional-quality, Class-A discrete components found in Blue’s extensive line of professional microphones. The circuit design also pairs Spark’s condenser capsule with a phantom-powered outboard amplifier to drive the capsule with linear control and accuracy.

To complete the experience, Spark comes inside a high-quality wooden box, with a custom shockmount and metal pop filter. This all-inclusive professional microphone package also provides a detailed recording guide showing complete setup and recording tips for a variety of instruments and vocal sounds. Spark comes with a three year manufacturer’s warranty.

Spark, MSRP $199, will be available in November at authorized Blue Microphones dealers. For more information, visit www.bluemic.com/spark.

Blue Microphones Announces Mikey for Flip, Microphone Accessory for Flip Video Camera

Monday, September 20th, 2010

Mikey for Flip is an enhanced-capability microphone offering professional-quality audio for FlipPort™-enabled Flip video cameras

(Westlake Village, CA—September 20, 2010) – Blue Microphones, a leading innovator in microphone technology and design, announces Mikey for Flip (www.bluemic.com/mikeyforflip), a professional-quality external microphone that lets Flip Video™ users capture even better sound for their Flip videos. As part of the new Designed for Flip™ accessory line, Mikey for Flip connects to all FlipPort™-enabled Flip video cameras and features Blue Microphones’ premium capsules for enhanced recording of everything from a whisper to a rock concert.

“We are excited to offer this new Mikey model to provide Flip Video owners with expanded audio recording capabilities,” said John Maier, CEO of Blue Microphones. “Mikey for Flip helps users maximize the audio quality of their Flip videos with an easy-to-use, portable microphone that connects directly to the camera, and delivers great audio in any situation.”

Mikey for Flip features two of Blue’s custom-tuned condenser capsules for professional-quality stereo recording.  Users can choose between ‘Loud’ or ‘Automatic’ sensitivity settings, allowing users to record any volume level clearly, from a marching band to a wedding.  Mikey for Flip also features a mic input jack for easy plug-in of additional microphones like a lavalier, handheld or corded interview microphone.  Mount the Flip video camera on Mikey’s built-in tripod mount or stand it upright on Mikey’s wide base design for hands-free recording.

Mikey for Flip is plug-and-play with automatic power-on, using a AAA battery to conserve power on the Flip video camera for longer recording time. The compact and lightweight design of Mikey for Flip makes it easy to connect and use, while the included soft carrying pouch keeps it protected on the go.

Mikey for Flip, MSRP $69, will debut at CES 2011. For more information, visit www.bluemic.com/mikeyforflip.

Blue Microphones Introduces Stacey Moran as Vice President of Marketing

Monday, August 30th, 2010

Stacey Moran brings comprehensive marketing experience with brands in the music product and pro audio industries to Blue Microphones

(Westlake Village, CA—August 30, 2010) – Blue Microphones (www.bluemic.com), a leading innovator in microphone technology and design, welcomes Stacey Moran as the Vice President of Marketing. Moran, a veteran of marketing in the audio industry, will be responsible for Blue’s overall marketing strategy and messaging of the Blue brand. She will also be working closely with the product development team in establishing strategic plans, along with executing the launch process and marketing for each product.

“We’re excited to have Stacey on the team to fulfill this important position,” said John Maier, CEO of Blue Microphones. “Her knowledge of the audio industry and strategic approach to marketing are a perfect fit for bringing the Blue brand to market and helping continue our aggressive growth.”

Moran comes to Blue from TC Group Americas, where she handled North American marketing for brands like TC Electronic, TC-Helicon, Lab.gruppen, Dynaudio Acoustics and Tannoy.  Prior to that, she held various marketing roles for such brands as Alesis and Sonic Foundry, and has also spent time on the advertising side of prominent audio publications. Moran’s key roles included the responsibility of developing and promoting brands, defining marketing objectives in partnership with executive management and product managers, and creating 360 degree marketing plans based on sales goals and long-term brand direction.

“Blue is in a perfect position to capitalize on their creativity and reputation in both the consumer and professional market,” said Moran. “I am looking forward to activating their market strategy and guiding brand awareness for such an innovative company.”

Moran will be based at Blue Microphones headquarters in Westlake Village, CA and can be reached at smoran@bluemic.com.